Grasse, France, is known as the perfume
capital of the world. Since the 18th century, it has been the place
to be for 'noses' or people who want to become professionally trained in
distinguishing more than 2,000 kinds of scent. The smell of fresh air and
flowers fill the air. The town is of high altitude and around it are hills.
More than half of the world's aromas for perfume and food ae produced in
Grasse.
No wonder it earns more than a 500 million
euros a year and there's no stoppping this capital from producing more products
for perfume collectors.
Grasse, with its abundance of greens and
water, is no doubt the best place to develop products that smell good. Did you
know that tons of jasmine flowers are harvested from this place every year?
Jasmine is used in most perfumes in the market today. With the numerous kinds
of flowers growing in the countryside, there are more scents that are being
discovered and developed. It was in the 18th century when perfumery
boomed in this place and it got the attention of the market. Popular characters
in history are known to have spent time in Grasse, Queen Victoria, Princess
Pauline Bonaparte and even Napoleon.